We are launching an ethical fashion line!

We are launching an ethical fashion line!

On 03.03.2020 we launched The Power Collection on Kickstarter – a line that aims to do fashion in a meaningful way.

Everything started with a vision
of turning Looking for Heroes
into a social enterprise
that challenges what I knew
doesn’t work about fashion
and that has empowerment
woven into its fabric
every step of the way
not just in one part
or the other
but all the way through

Saying yes to ideas that come to us is an adventure
In the upcoming days before the launch
I will be sharing with you behind the scenes of creating The Power Collection
You will get to know
women who make these clothes and their stories
where our production is
where materials are made
and the backstage of photoshoots
I can’t wait to share with you where this adventure took me

Stay tuned on our Instagram and Facebook.

Lots of love,

Alex

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